Google AdWords – Basic Training

Google AdWords – Basic Training
Event on 2015-10-16 09:00:00
Whether you’re a business owner managing your own marketing, or planning to outsource, this hands-on workshop is invaluable for those wanting to gain a better understanding of how Google AdWords can help you grow your business. Our  instructors are Google Adwords Certified, and can teach you the basics of Google AdWords, and get the most value from your pay-per-click (PPC) spend. Discover how to analyze your competitors, utilize the keyword planning tool, write compelling ad copy, and measure the effectiveness of your ads on the leading PPC platform. Lynk’s ‘Google Adwords Basics' Instructors explains the Google PPC landscape and shows you how to use Google AdWords to get more clicks, conversions, and ultimately more return on your investment. This course explains the best practices for setting up your account and offers lessons on keyword research, bidding strategies, ‘Quality Score’, understand conversion tracking, and campaign optimization. Understand use and effectiveness of Google AdWords campaigns Setup your own Google AdWords account Able to use Keyword Planning Tools Researching keywords with the Keyword Planner tool Targeting locations and languages Understand AdWords terms like 'relevancy' and 'quality score' Set campaign budgets and bidding Learn ad scheduling and other key settings Use Ad Groups effectively Writing great ad headlines and copy WORKSHOP DETAILS Available Dates: Lynk will be offering the Google Adwords – BasicTraining workshops each Friday starting on June 5th until Friday, September 25th. Cost: Google AdWords – Basic Training, 1 Day Workshop: 5+ tax and registration fees are due at time of registration. Registration fees are non-refundable, however, you may transfer your registration at any time if you are unable to attend. Funding: Government funding / reimbursement may be able for available for qualified employers and their employees. Please visit get funding to learn more. Materials & Equipment: A laptop with wireless access is required. If you do not have a laptop, one may be provided at per day. Our Registrar will be in touch with you to confirm your needs for the Workshop. Worshop Length: 7 hours , 1 day – 9 am – 4 pm – 1 hour will be provided for lunch. Lunch is not included, but there are many excellent restaurants nearby. Coffee, snacks and beverage service are included. Location: The Lynk Markting Training Centre is located at #304 – 19978 72nd Avenue, Langley, BC. A Certificate of Completion awarded to all participants at the end of each workshop.  

at Jeske Corporate Centre
#304 – 19978 72 Ave
Langley, Canada

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