UKTI North East: Web Optimisation for International Trade

UKTI North East: Web Optimisation for International Trade
Event on 2015-06-15 09:30:00
This event is for North East based SME'S who are exporting or considering exporting. Are you sure that…. Your website is generating overseas business for you? International visitors to your site are able to find relevant information quickly and easily? Your website is an essential channel to showcase your products and services overseas.  Attend this specialist workshop to learn the practical steps you can take to boost your international business performance online and use the web as a new channel for international markets. Find out how to build and optimise a successful world-class website that will generate a higher volume of web traffic and gain new business from international customers. This workshop, led by an expert in international websites and effective communication, will provide hints and tips on free tools and leading-edge web techniques to structure design and optimise your website for international visitors. Find out how to … Plan an international web strategy right from the start by targeting your international customers more effectively to increase your overseas sales Be visible on the international web, reach new global customers and increase the number of website enquiries from outside the UK Forge ahead of your competitors in global markets by ranking more highly in international search engines Write content that is understood by customers across the globe by  localising your website. This workshop will include case studies of UKTI clients who have already gained new international business through the web.  You will also be able to learn from and network with other companies who are going international through the web.  The following topics are covered in the workshop The international website opportunity Are you ready to go international? Are you visible on the international web? Models for an international web strategy How to build an international website How to optimise an international website Implementation   Please note your booking will be confirmed by UKTI North East

at National Glass Centre
Liberty Way
Sunderland, United Kingdom

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